We are planting trees for our honey bees with our Boland Trees for Bees Pledge Fund.  Endorsed by the Western Cape Bee Industry Association our funds raised are planting trees and feeding bees, fighting climate change, preserving habitats and conserving and cleaning water sources.

Donate or start your own fundraiser for The Bee Effect Boland Trees for Bees Fund supporting Greenpop reforestation projects.Everyone can get buzzy with tree planting

Our tree hive is starting to grow!  Join us as we target planting a minimum of 36 000 trees in 5 years that are good nectar and pollen sources in reforestation projects in the Western and Eastern Cape, projects that are part of Greenpop’s Forests for Life.  Planting trees is costly and the pledge fund needs no less than R4.5 million to plant these trees. 

Our founding partner Boland Cellar kick-started the fund with R100000 against funds from each bottle of wine sold.  The award winning winemaker is championing our cause and calling on all their business partners to festoon with us and make a buzz for our bees with Nedbank being the first of their partners to join our hive.

Pledge your brand, donate to the fund or start your own fundraiser.  Follow the Bee and find your donation tree.




Wondering about scalability? Around 70% of the trees planted in these projects are Good Bee Food, with Greenpop targeting to plant over 500 000 trees by 2025, there is in fact opportunity to plant up to 360 000 trees for bees.  The more brands that join the hive, the more trees for bees.



Our founding partner Boland Cellar are committed to managing natural capital impacts.  Their collaboration with The Bee Effect to raise awareness for honey bees and support a key focus of increasing honey bee forage is part of this – executed through the launch of a wine range, Melita, to showcase our honey bees, and through their annuity pledge from sales of bottled wine. 

Let’s get behind our bees!

Boland Cellar contribute funds from selected ranges of bottled wine sold, so look out for The Bee Effect logo to support.  Nedbank have committed to a minimum R12500 (104 trees) per annum on a contract that is renewable in three years time.  

Click here to join our tree hive and together let’s make the difference! 


Why Forests for Life with Greenpop?

Boland Trees for Bees _ The Bee Effect

The Greenpop Foundation NPC is an award-winning registered non-profit organisation (NPO#: 151-411 NPO; PBO#: 930050622) headquartered in Cape Town, South Africa, restoring ecosystems and empowering environmental stewards through reforestation, urban greening and sustainable development across Sub-Saharan Africa. Greenpop was founded in 2010 and has since planted over 115,000 trees.

“Forests provide vital services to both people and the planet, bolstering livelihoods, providing clean air and water, conserving biodiversity and responding to climate change. They act as a source of food, medicine and fuel for more than one billion people. In addition to helping to respond to climate change and protect soil and water, forests hold more than three-quarters of the world’s terrestrial biodiversity, provide many products and services that contribute to socio-economic development, and are particularly important for hundreds of millions of people in rural areas, including many of the world’s poorest. However, in Sub-Saharan Africa, forest cover is decreasing at an alarming rate. From unregulated logging (often by foreign companies), to clearing for cash crops, to overuse of trees for fuel, human activity is putting increasing and devastating pressure on forest and woodland ecosystems.” Greenpop

Planting trees for bees is not just about providing much needed nectar and pollen for them, it is also about playing an environmental role in mitigating the impact of climate change through reforestation. 

Greenpop aims to plant 500,000 trees to restore degraded forest areas, increase biodiversity, and expand ecosystem services across Sub-Saharan Africa by 2025.  Of this target are around 360 000 trees that are Good Bee Food (as each area varies in biodiversity needs the percentage of trees planted that support honey bees will vary from scoped area to area).  Join our hive for the bees and the planet.

Main banner image: ©Greenpop